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Campaigns

Campaign Management Campaigns

Adhese makes it easy to target, monitor and optimise the delivery of online campaigns. Campaigns ...

Updated 3 hours ago by Casper Steuperaert

Release notes Adhese 3.3.0

Adhese Release Notes 2025

Campaign Manager for Self Service We’re pleased to announce the launch of the Campaign Manager f...

Updated 1 week ago by Casper Steuperaert

OpenRTB Native

Gateway

IAB Specs: OpenRTB API Specification Version 2.5 and OpenRTB Native Ads Specification Final 1.2 ...

Updated 3 weeks ago by Ron Van Maanen

Bookings

Campaign Management

Once you have completed and saved the Campaign header (as explained in the Add a campaign section...

Updated 1 month ago by Ron Van Maanen

Adhese Gateway

Gateway

The Adhese Gateway lets direct sales compete with real-time bidding (RTB) systems. – optimising r...

Updated 1 month ago by Kim Van Crombrugge

Offers and options

Campaign Management Campaigns

Adhese distinguishes three different campaign statuses: Offer, Option, and Campaign. This chapter...

Updated 1 month ago by Ron Van Maanen

Publish

Campaign Management

Adhese processes changes to campaigns, bookings, creatives, etc... during its publish cycle. Any ...

Updated 1 month ago by Casper Steuperaert

Statuses

Campaign Management

The status indicators show whether your inventory is performing smoothly and if campaign delivery...

Updated 1 month ago by Casper Steuperaert

Alerting

Campaign Management

You can create alerts that are triggered upon a specific event you determine, which will result i...

Updated 1 month ago by Casper Steuperaert

Parameters for templates and Advar templates

Templating Adhese Parameters

When working with advar templates & advar creatives, you need to use the 2ND (and higher)  macro'...

Updated 1 month ago by Kim Van Crombrugge

Targeting

Inventory Management Targeting

Targeting makes it possible to optimise the performance of a campaign by tailoring the delivery o...

Updated 1 month ago by Kim Van Crombrugge

Release notes Adhese 3.2.0

Adhese Release Notes 2025

May 2025 Improved campaign data processing We've made behind-the-scenes improvements to our dat...

Updated 1 month ago by Ron Van Maanen

Release notes Adhese 3.1.1

Adhese Release Notes 2025

Adhese 3.1.1 is a maintenance release. DOOH Features In addition to the existing template mac...

Updated 1 month ago by Ron Van Maanen

Release notes Adhese 3.1.0

Adhese Release Notes 2025

Bid optimisation Accounts that have Bid Optimisation enabled will have the option to enable/disa...

Updated 1 month ago by Casper Steuperaert

Release notes Adhese 3.0.9

Adhese Release Notes 2025

Xandr More Xandr functionality: A...

Updated 1 month ago by Casper Steuperaert

DOOH endpoints

Integration & setup Digital Out Of Home

Adhese has three endpoints in place for DOOH integrations: Assets Download Endpoint (aka Heads...

Updated 1 month ago by Ron Van Maanen

User agent targeting

Inventory Management Targeting

Brand targeting enables you to target your audience by, for example: Internet service provider...

Updated 1 month ago by Ron Van Maanen

HTML5 Templates

Templating

It is not possible to use Adhese macros such as [adheseReplace:xx] or <ADHESE_X> from within an H...

Updated 1 month ago by Ron Van Maanen

Hierarchical Targeting

Inventory Management Targeting

With hierarchical targeting, each different targeting group is given a priority, which allows a t...

Updated 1 month ago by Ron Van Maanen

Adhese ServiceDesk

Support

From Zendesk to ServiceDesk Adhese Support was previously hosted on Zendesk. As of May 2025, Adh...

Updated 1 month ago by Ron Van Maanen