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Campaigns

Campaign Management Campaigns

Adhese makes it easy to target, monitor and optimise the delivery of online campaigns. Campaigns ...

Updated 12 hours ago by Casper Steuperaert

Release notes Adhese 3.3.0

Adhese Release Notes 2025

Campaign Manager for Self Service We’re pleased to announce the launch of the Campaign Manager f...

Updated 1 week ago by Casper Steuperaert

OpenRTB Native

Gateway

IAB Specs: OpenRTB API Specification Version 2.5 and OpenRTB Native Ads Specification Final 1.2 ...

Updated 3 weeks ago by Ron Van Maanen

Bookings

Campaign Management

Once you have completed and saved the Campaign header (as explained in the Add a campaign section...

Updated 1 month ago by Ron Van Maanen

Adhese Gateway

Gateway

The Adhese Gateway lets direct sales compete with real-time bidding (RTB) systems. – optimising r...

Updated 1 month ago by Kim Van Crombrugge

Offers and options

Campaign Management Campaigns

Adhese distinguishes three different campaign statuses: Offer, Option, and Campaign. This chapter...

Updated 1 month ago by Ron Van Maanen

Publish

Campaign Management

Adhese processes changes to campaigns, bookings, creatives, etc... during its publish cycle. Any ...

Updated 1 month ago by Casper Steuperaert

Statuses

Campaign Management

The status indicators show whether your inventory is performing smoothly and if campaign delivery...

Updated 1 month ago by Casper Steuperaert

Alerting

Campaign Management

You can create alerts that are triggered upon a specific event you determine, which will result i...

Updated 1 month ago by Casper Steuperaert

Parameters for templates and Advar templates

Templating Adhese Parameters

When working with advar templates & advar creatives, you need to use the 2ND (and higher)  macro'...

Updated 1 month ago by Kim Van Crombrugge

Targeting

Inventory Management Targeting

Targeting makes it possible to optimise the performance of a campaign by tailoring the delivery o...

Updated 1 month ago by Kim Van Crombrugge

Release notes Adhese 3.2.0

Adhese Release Notes 2025

May 2025 Improved campaign data processing We've made behind-the-scenes improvements to our dat...

Updated 1 month ago by Ron Van Maanen

Release notes Adhese 3.1.1

Adhese Release Notes 2025

Adhese 3.1.1 is a maintenance release. DOOH Features In addition to the existing template mac...

Updated 1 month ago by Ron Van Maanen

Release notes Adhese 3.1.0

Adhese Release Notes 2025

Bid optimisation Accounts that have Bid Optimisation enabled will have the option to enable/disa...

Updated 1 month ago by Casper Steuperaert

Release notes Adhese 3.0.9

Adhese Release Notes 2025

Xandr More Xandr functionality: A...

Updated 1 month ago by Casper Steuperaert

DOOH endpoints

Integration & setup Digital Out Of Home

Adhese has three endpoints in place for DOOH integrations: Assets Download Endpoint (aka Heads...

Updated 1 month ago by Ron Van Maanen

User agent targeting

Inventory Management Targeting

Brand targeting enables you to target your audience by, for example: Internet service provider...

Updated 1 month ago by Ron Van Maanen

HTML5 Templates

Templating

It is not possible to use Adhese macros such as [adheseReplace:xx] or <ADHESE_X> from within an H...

Updated 1 month ago by Ron Van Maanen

Hierarchical Targeting

Inventory Management Targeting

With hierarchical targeting, each different targeting group is given a priority, which allows a t...

Updated 1 month ago by Ron Van Maanen

Adhese ServiceDesk

Support

From Zendesk to ServiceDesk Adhese Support was previously hosted on Zendesk. As of May 2025, Adh...

Updated 1 month ago by Ron Van Maanen