Skip to main content

The Administration Screen

afbeelding.png

Publishers and publications

Publishers

A publisher distributes content through one or more media platforms, such as a website or mobile application. Within one company, several publishers and sub-publishers can exist.  

The Publishers screen displays all publishers and sub-publishers associated with your account.

publishers_and_publications1.png

You can filter the the Publishers screen by publisher status using the the Filter  drop-down menu. Determine the number of results to display from the the Number of results  drop-down.

To create a new publisher, click the the Create a new publisher publisher button.  

To edit a publisher, click on the name of the publisher you want to modify or use the edit icon.

Publications

A publisher maintains online publications such as a website, blog, video channel, newsletter, smartphone app or webshop.

The The Publications screen displays the various publications associated with your account.

publishers_and_publications2.png

You can filter the the Publications Publications screen by publisher and select a a publisher from the the Show only  drop-down menu above the list. You can also filter the the Publications screen by publication status using the Filter drop-down menu. Determine the number of results to display from the Number of results  drop-down. Use the the search search bar to search for a specific publication.

To create a new publication, click the the Create a new publication button.

To edit a publication, click on the name of the publication you want to modify or use the edit icon.

Customers

The customers screen is considered legacy functionality.

To add a new client go to add a new client in the header of a campaign

Customers

The Customers Customers screen lists all available companies to add in the Client the Client part of the campaign Header Header tab.

afbeelding.png

The Customers screen presents a table with four columns:

  1. The Company name column specifies the name of the client or company.
  2. The Postal code column details the postal code of the city where the company is located.
  3. The City column shows the city where the company is located.  
  4. The The AMS AMS column shows the AMS ID of the company.

Use the the Invoice Type  drop-down to filter the list of companies by the way they are invoiced.  Determine the number of results to display from the the Number of results  drop-down. Use the the search a contact contact bar to search for a specific company. Sort the list with companies by the the Company name name column.

To add a new client or add an new contact click the Add a new company  button.  

To edit a company, click the company's name you want to modify or use the edit icon.

Pricing and payments

Rates

The Rates screen is no longer of significance.

Public rate card

The Public rate card screen works in much the same way as the Rate cards screen but is less comprehensive. The Rate cards screen and the Financial tab of a campaign are operational in the Adhese interface, making the Public rate card screen no longer relevant.

The The Public rate card card screen presents all public rates from a publisher that are created in Adhese. These rates are the same as the public rate cards that a publisher publishes to its customers.

pricing_and_payments1.png

To add a new rate:

  1. Click the Create a new rate button. This opens the the Create a new rate screen.

    pricing_and_payments2.png

  2. Specify the following details:
    1. Select a pricing model from the the Pricing drop-down.
    2. Select a publication from the the Publication drop-down.  
    3. Select a format from the the Format Format drop-down.
    4. Enter a rate in the the Rate field.  
  3. Click the Save button.

Booking settings

The The Booking settings settings screen is no longer of significance.

Targets - Manage targets

To manage targets in Adhese, click the Targets - Manage targets link in the administration screen. The following screen is then displayed:

targets1.png

The screen is divided into two parts:

  •  Select target types on the left side

  • Add new target and Target values on the right side

The Select target types part shows all the available target types and indicates if they are editable or not. Ticked boxes are editable. Empty boxes are not editable. When you select a target type, the colour changes from yellow to orange, and your selection is displayed in the Add new target/target values part of the screen.

ClickMore Addinformation newon targetmanaging if you want to add a new target. To add a new target, fill in a name, give it a code and hit the Add Target button.

The code has to be unique to be accepted by the application.

The code cannot contain any punctuation. The only exceptions allowed are an underscore (_), an ampersand (&) (to add two or more codes in one target), and an exclamation mark (!) (for negative targets).

Targets have a character limit of 40. If a single target would exceed 40 characters, consider using advanced targeting.

  •  a search box

  • a back and next button showing the number of pages for this particular target

  • a checkbox to hide or show inactive entries.

The listtargets can be sortedfound by clicking the #, name or codehere.

YouGeneral information on targeting can editbe the name of each target. After editing, you can save your changes by clicking the save button.

To deactivate a target, simply clickfound on thethis deactivate button. Once deactivated, the button's label will change to activatepage. 

View Logs

All changes made to the targets are logged and become visible by clicking the View logs link.  

targets2.png

Locations and channels

Locations

A location A location is a (sub)section within a publication, like the homepage, the lifestyle section, or the daily newsletter.

The Locations screen shows the different locations associated with your account.

locations_and_channels1.png

The Locations Locations screen screen consists of a table with four columns:

  1. The No column displays the ID of the location.
  2. The Location Location column shows the name of the publication and the location.
  3. The The Active and future bookings  column  indicates the number of bookings that are currently booked on that location.  
  4. The last column details whether the location is a single position or if the location belongs to a a channel  of positions.  

To filter locations belonging to a specific publication, select a publication from the Show only  drop-down menu above the list and click the magnifying glass icon.

To create a new location, click the the Create a new location location button.

To edit a location, click the name of the location you wish to modify or use the edit icon.

Positions

A position is the combination of a location and format.  

The The Positions Positions screen shows the different positions associated with your account.

locations_and_channels2.png

The Positions  screen consists of a table with nine columns:

  1. The # column displays the ID of the location.
  2. The Location column column shows the name of the publication and the location of the position.
  3. The Name column details the (optional) name of the position.
  4. The Format column indicates the format of the position.
  5. The Width  column specifies the width of the format.
  6. The Height column column specifies the height of the format.
  7. The Size (kB)  column displays the maximum file size of the format.
  8. The Position type column details the position type of the position.
  9. The content of the the Subformats column  column is hidden by default. To display the content, click click Show. The The Subformats column shows all subformats that belong to the position's format.

To filter the the Positions belonging to a specific publication, select a publication from the Show only drop-down menu above the list and click the magnifying glass icon.

You can also filter the Positions  screen by the status of a position's connected format using the the Filter  drop-down menu. Determine the number of results to display from the the Number of results  drop-down.

Use the the search  bar to search for specific positions, e.g. by entering a subformat. You can sort the list of positions by location, the name of the position, or the format by clicking the relevant table column's heading.

Download a spreadsheet file that contains a list of all positions by clicking the the Download all positions as spreadsheet  button.

To create a new position, click the the Create a position  button.

To edit a position,  click the name of the position you want to modify or click the edit icon  edit.png.

To copy a position,  click the copy icon afbeelding.png for the position you want to copy.

Bulk create positions (deprecated)

The Bulk create positions positions screen is not in use at the moment.

Channels

Channels are a collection of positions within a publication (e.g. run-of-site) or across your network of publications (e.g. run-of-network). Channels group identical formats in different locations and make it easy to target ads on similar web pages.

The The Channels screen shows the different channels associated with your account.

locations_and_channels3.png

The Channels screen shows a table with three columns:

  1. The The No column displays the ID of the location.
  2. The The Channels Channels column shows the name of the publication, location, and format.
  3. The The No of items column items column indicates for each channel the number of items it incorporates.  

Download a spreadsheet file that contains a list of all channels by clicking the Download all channels as spreadsheet  button.

To create a new channel, create a location and a position.

To edit a channel,  click the name of the channel you want to modify or use the edit icon edit.png.

Behavioural targets

Behavioural targeting allows a publisher to target ads to visitors who show a higher level of interest in a particular section of a publication (for example, sports or economy).  

The Behavioural targets targets screen screen lists the behavioural targets that are available within your account.  

locations_and_channels4.png

The The Behavioural targets targets screen shows the ID and the name of the behavioural target.  

To create a behavioural target, click the the Add new behaviour behaviour button.  

To edit a behavioural target,  click the name of the behavioural target you want to modify or use the edit icon edit.png.

Brands & Interest groups (deprecated)

This functionality is considered deprecated.

Brands & Interest groups facilitate the targeting of several brands or interests at the same time by gathering brands and interests together. The brands & interest group is available as a target in the the Header tab of a booking.  

The The Brands & interest groups groups screen lists the active groups that are available for targeting.  

afbeelding.png

If you select a brand and interest group from the the Active groups list,

  • the second column shows the active elements from the selected group, and and 
  • the third column (the the Available brands & interests interests list) shows all available elements and highlights the active elements.

afbeelding.png

To create a new brand and interest group, define a name in the the Enter new group name field and click the the Save Save button. To add a brand or interest to the group, select a brand or interest from the the Available brands & interests list. To delete a brand or interest from the group, select the brand or interest in the second column.

Cities

The Cities screen enables you to specify which cities are available for targeting.

locations_and_channels5.png

To add a city:

  1. Click an initial letter from the left Available items list or filter the list and type in the search bar.  
  2. Select the cities you wish to target. The selected cities from the Available items list will appear in the right list of Selected items.  
  3. Click the the Save Save button to save your changes. You can now target a campaign by the selected cities.

City groups

A City Group is a collection of identical cities, such as university cities.

The The City groups screen lists all available city groups.  

locations_and_channels6.png

The City groups screen displays the ID and the name of the city group.

To create a city group, click the the Create a city group button.  

To edit a city group, click the edit icon edit.png for the city group you want to modify. Click the trash can icon delete.png to delete a city group.

Formats and templates

Formats

A format defines the conditions of an ad creative, such as its file size and dimensions.

The The Formats Formats screen lists all available formats.

formats_and_templates1.png

The Formats Formats screen consists of a table with three columns:

  1. The No  column column displays the ID of the format.
  2. The The Format column  column shows the name of the format and its dimensions.
  3. The The Template file file column shows the template file that belongs to the format.

To create a new format, click the the Create a format button.  

To edit a format, click the name of the format you wish to modify or use the edit icon edit.png.  

Template files

Adhese does not restrict advertising to the use of IAB standard formats.  The Adhese templates solution makes it possible to wrap more complex creatives (e.g. an overlayer, takeover or floor ad) by using advanced functionalities such as JavaScript, HTML and CSS.

There are two ways to manage templates: either directly through the Admin UI or your own Git repository.  UI management is unavailable when using the Git repository. The Git repository is recommended for advanced users with many complex templates. The UI can only be used for read-only consultation of the existing templates. The content and features of templates do not differ for each approach.

UI Managed templates

When using the UI for managing templates, you can edit the files directly through the text editor on the screen.

Changes in a template or advar template will be applied to all creatives using the updated templates at the next publishing cycle.

Format Templates

The The Template files  screen lists all templates that are available within your account.  

formats_and_templates2.png

The The Template files screen presents a table with three columns:

  1. The Format Format column shows the name of the template.
  2. The The Used in Position types types column shows the position types in which the template is active.
  3. The The Used in Formats Formats column lists the formats in which the template is running.

To create a new template, click the the Create a template button.

To edit a template, click the name of the template file you wish to modify.  

Advar templates

Adhese introduced its own template format: Advar. Advar templates are pre-defined creatives consisting of Javascript, CSS, custom JSON objects, etc. Advar templates produce pre-made ads, such as text ads including a small image.

The The Advar templates templates screen lists all available Advar templates.  

formats_and_templates3.png

The Advar templates templates screen lists the name of the Advar template in the Format column.  

To create a new Advar template, click the the Create an advar template template button.

To edit an Advar template, click the name of the Advar you wish to modify.  

HTML5 templates

This section is where you can save your HTML5 templates for immediate and future use. When you click on the link, the following screen will appear:

formats_and_templates4.png

The following options are available:

  • Upload a new file: click the Upload a new HTML5 template file (ZIP) and choose a file to upload.
  • Delete a template: select the file and click the delete button.
  • Filter the list by typing in the filter box.

The HTML5 templates mentioned above can be found in the creative screens in an Advar form in the Add Advar Template dropdown list.

Position types

Position types add additional functionality to a position. The main purpose of a position type is to define the MIME type of the response and the possible templates wrapped around the output.

The The Position types  screen lists all available position types.  

formats_and_templates5.png

The The Position types types screen presents a table with three columns:

  1. The The No  column column displays the ID of the position type.
  2. The The Position type column  column shows the name of the position type.
  3. The The Template Template column shows the template that belongs to the position type.

To To create a new position type, click the the Create a new position type type button.

To  edit a position type, click the name of the position type you want to modify or use the edit icon  edit.png.  

Template Repository

The Template Repository lets you control Template files and Advar templates using a Git version control system. Once this option is enabled, you can store your templates in your own version control system, maintain a detailed history of your changes, and effortlessly switch between different versions of your templates. Edit templates in your preferred IDE and only check out a branch in your Adhese account.

Changes in the checked-out version on your Adhese account will be applied to all creatives using the updated templates with the next publish.

formats_and_templates6.png

Directory Structure

The main directory of your repository should contain all templates. Filename extensions are not obligatory, but we do recommend using .txt for readability. You can also add a directory called, for example, "advar_templates", which contains all the Advar template files and their description files (.descr). The name of the directory will be added to your Adhese configuration.

Advar Templates always consist of two files. When creating Advar templates, you should always include a second file with the same name but with a .descr extension. If you have a template called "advertorial.txt", the 2nd filename should be "advertorial.txt.descr". The second file contents are needed for rendering the UI Form through which users will fill out the actual creative.

Usage

The Template Repository screen shows two panels.  On the left, you can see a summary of the Git  commits currently used. It contains the Git hash, the branch, and the date and message when it was committed. On the right, you see a text field and button to change the commit for checkout:

  1. Enter branch name or Git  hash to use (e.g. origin/master)  
  2. Press Checkout button

The specified Git commit will be checked out. All the template changes will be applied in the next publish phase.

Activation

To activate this option, please get in touch with our Support department. You will also need to provide the following information:

  • the  URL of your Git repository, this needs to be accessible from the outside (e.g. git@github.com:adhese/my_template_repo.git)

We will send you the public SSH key that you need to add to your Git configuration to allow us access to the repository you would like to use for managing your templates. If you use Github, add this as an SSH key to Your Repo > Settings > Deploy Keys.

Benchmarking

Campaign properties

The The Campaign properties properties screen enables you to add custom metadata properties to a campaign. Metadata provides additional information about a campaign, such as the sector in which an advertiser operates (e.g. car manufacturers or financial institutions).

benchmarking1.png

To add a campaign property, select a name that identifies the metadata campaign property and specify the different elements. For more information, refer to Metadata.

General

Users

For user management, we refer to the following User Management page

Messages

The Messages screen is no longer significant.

Advertiser properties

The The Advertiser properties screen enables you to add custom metadata to a company in the  Add a new company company screen.  

To add an advertiser property, select a name that identifies the metadata property and specify its different elements.

Campaign properties

On the Campaign properties screen, you can add custom metadata properties to a campaign. Metadata provides additional information about a campaign, such as a sector in which an advertiser operates (e.g. car manufacturers or financial institutions).

general2.png

To add a campaign property, choose a name that identifies the metadata campaign property and specify the different elements. For more information, refer to Metadata.

Booking Booking properties

The The Booking properties properties screen lets you add custom metadata properties to a booking in the Header tab of a booking.  Metadata provides additional information about a booking.

To To add a booking property, choose a name that identifies the metadata booking property and specify the different elements. For more information, refer to to Metadata.

Alerts

Alerts are email notifications about a specific type of booking or campaign

The Alerting screen displays all the alerts defined in your account. At the top, there are four function buttons along with a filter field. You can create a new alert using the Add button. The other three buttons, Duplicate, Run, and Remove, are available when one or more alerts are specified.

general3.png

The The Alerts Alerts screen displays a table with the following columns that detail the properties of a booking:

  1. A tick box to indicate an alert. This action makes the Duplicate, Run and Remove buttons available.
  2. The ID of the alert.
  3. The Recipients of the alert mail.
  4. The Name of the alert.
  5. The Hour when the alert runs.  
  6. The Triggers set for the alert.

Create an alert

To create a new alert:

  1. Click the Add button. The Insert new alert screen becomes visible:

    general4.png



  2. In the General section, you must give the alert a name.
  3. In the When to trigger section, you fill in the triggers for the alert:
    a. Choose one or more Publications from the Publication list
    b. Choose one or more Formats from the Format list
    c. Choose one or more Locations from the Location list
    d. The Campaign property box has two settings:
           - No Campaign property - the alert is for all campaigns
           - Auto Reporting: the alert is only for campaigns wherein the header of the campaign the System meta tag:   Auto reporting is selected.
    e. The Price can be set as less than, equal to or more than a set amount of Euro
    f. Booked impressions can be set as less than, equal to or more than a number of impressions
    g. Delivery rate can be set as less than, equal to or more than a set percentage
    h. Click-through rate can be set as less than, equal to or more than a set percentage
  4. In the Check this alert section, you can choose a time slot. There are four radio buttons to choose from:
    a. Every hour; the alert runs every hour
    b. Once a day; You can set a time when the alert must run
    c. At a specific time (hours, days, working days) before/after the start/end of each booking
    d. At the end of the campaign
    In the Who will receive this alert section, you can:
    a. Tick one or more of the predefined boxes
    b. Select one or more users from the Users and contacts list
    c. Fill in one or more email addresses separated by a semicolon
  5. In the What to send section, you can fill in the subject that will appear in the outgoing mail.
    You can leave the default template, but you have to tick the box Send campaign report.
  6. Hit the button Check Alert Now

User and campaign logs

The The Users and campaign logs logs screen allows searching for logs from a specific user or campaign. Enter a campaign ID or a user's email address in the Search bar bar and hit the the Search Search button.  

The Users and Campaign Logs screen allows you to search for logs from a specific user or campaign. To search, enter a campaign ID or a user's email address in the Search bar and click the Search button.

general5.png

Creative 3rd party regular expressions

The The Creative 3rd party, regular expressions screen, is no longer of significance.  

Go to Tasks

The Tasks screen displays information about Adhese's specific actions, such as publishing or sending alerts.

general6.png

Ratecard configuration

The Rate cards screen details all rate cards and and lets you create, duplicate, activate or deactivate a rate card.

general7.png

  • To create a new rate card, click the Add rate card button. For more information, refer to Create a new rate card.
  • To duplicate a rate card, select the rate card and click the the Copy Copy button.  
  • To activate an inactive rate card, select the rate card and click the the Activate  button.  
  • To deactivate an active rate card, select the rate card and click the the Deactivate Deactivate button.

  For a description of the different table columns, refer to to Table columns - Rate cards.

Back to top