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The implementation of the Adhese ad tags
This information refers to the old Adhese SDK, for current information on setting up the inventory and slots, see: Typescript SDK Once you have mapped the structure of your inventory and created the appropriate positions, it is time to create and implement th...
System-wide over-delivery
An over-delivery percentage can be configured. For example, if set to 2%, each campaign will deliver 2% more impressions than initially booked. An over-delivery percentage is applied to prevent minimal under-delivery of third-party ads in the event of reportin...
DCO
What is DCO? DCO, or Dynamic Creative Optimisation, is a feature that enables the dynamic fetching and updating of components within a banner. For example, we have a banner advertising a product that is currently on sale. This banner can consist of multiple p...
Adhese & Privacy
Adhese puts user privacy first. On this page, you will find articles on our website that provide more information about our efforts to promote privacy in advertising. You can find our full privacy policy here: https://adhese.eu/privacy-policy/ Articles: ...
Request Endpoints
Adhese supports the integration of the Adhese ad server into mobile applications using ad tags. Ad tags are code snippets that inform the Adhese ad server about the available inventory it can target. To achieve this, an ad request URL is sent with all the nece...
Clients
Add a client In the Header tab of a campaign, you can add several parties or companies in the Client part. To add a new company to your account: Click Customers on the Administration screen. The Customers screen opens: For more information about the Custome...
3rd party tags through 3PAS
Google accepted Adhese as a certified third-party server. This certification allows clients to upload third-party tags of Adhese to Google. The syntax of these certified tags is as follows: <div data-adhese-account="demo" data-adhese-slot="sl_google_banner_htm...
Supported Currencies
Adhese supports multiple currencies for use in e.g. campaign budgets. The table below lists all currencies currently supported by Adhese. Currency Code Currency EUR Euro USD United States Dollar GBP British Pound Sterling CHF Sw...
Advar Templates
Adhese has introduced a new template format called Advar. Advar templates are pre-defined creatives to create sophisticated ads consisting of Javascript, CSS, custom JSON objects etc. The results of Advar templates are pre-made ads, such as a text ad includin...
HTML5 Templates
It is not possible to use Adhese macros such as [adheseReplace:xx] or <ADHESE_X> from within an HTML5 template. Unlike in regular (advar) templates, these macros will not work. An HTML5 template is a combination of a regular advar template and a folder with ...
Template Repository
The Template Repository lets you control Template files and Advar templates using a Git version control system. Once this option is enabled, you can store your templates in your own version control system maintain a detailed history of your changes effort...
Introduction to Adhese for Adops (Campaign Manager - Managed)
This page will take you through the process of creating a campaign in Adhese's Campaign Manager UI from A to Z. We'll start with the basic layout and options of the Campaign Manager interface before moving on to creating a new campaign, bookings and creatives....
Lookerstudio Report Example
Lookerstudio reporting is a custom feature that requires some implementation work. Please contact support if you want to make use of it. For more customisable reporting than is available within Adhese itself, we can provide our clients with Lookerstudio repor...
Release notes Adhese 3.1.1
Adhese 3.1.1 is a maintenance release. DOOH Features In addition to the existing template macro that returns the duration of a video or audio file in seconds, we now have a macro that returns the duration in milliseconds: <ADHESE_DURATON_MS>. The macros c...
IP override for server-side connections
What By default, all ad requests to the Adhese ad server use the IP of the device that sends the request for all IP-related logic, such as geo-location targeting.This behaviour makes it impossible to set up user-based location targeting in server-to-server se...
Release notes Adhese 3.3.0
Campaign Manager for Self Service We’re pleased to announce the launch of the Campaign Manager for self-service use, a new platform designed to streamline the collaboration between publishers and advertisers. This release introduces a user-friendly interface...
Release notes Adhese 3.4.0
General improvements for the new Campaign Manager The menu layout now features a collapsible side panel Syntax can now be integrated per account (e.g. locale-specific punctuation use) An external documentation link is now available per account ...
Managing Targets
Important rules to keep in mind when working with targets: 1. The code cannot contain any punctuation. The only exceptions allowed are an underscore (_), an ampersand (&) (to add two or more codes in one target), and an exclamation mark (!) (for negative targ...