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Sequencing The sequence parameter can be used in advar templates to sort ads within the request response, and is therefore only relevant for stack implementations where multiple ads are returned for one placement.  Some examples are: VAST Adpods  Digital ...

What By default, all ad requests to the Adhese ad server use the IP of the device that sends the request for all IP-related logic, such as geo-location targeting.This behaviour makes it impossible to set up user-based location targeting in server-to-server se...

From Zendesk to ServiceDesk Adhese Support was previously hosted on Zendesk. As of May 2025, Adhese Support has moved to our Jira ServiceDesk instance. There will be changes for customers using our support portal, but the email workflow will remain the same. ...

May 2025 Improved campaign data processing We've made behind-the-scenes improvements to our data processing systems to improve performance and reliability. These changes help ensure faster data processing and better overall system stability. While you should...

IAB Specs: OpenRTB API Specification Version 2.5 and OpenRTB Native Ads Specification Final 1.2 OpenRTB Native OpenRTB Native is a part of the OpenRTB specification and focuses on native advertising. Native ads match the form and function of the user experie...

Campaign Manager for Self Service We’re pleased to announce the launch of the Campaign Manager for self-service use, a new platform designed to streamline the collaboration between publishers and advertisers. This release introduces a user-friendly interface...

General improvements for the new Campaign Manager The menu layout now features a collapsible side panel Syntax can now be integrated per account (e.g. locale-specific punctuation use) An external documentation link is now available per account ...

Important rules to keep in mind when working with targets: 1. The code cannot contain any punctuation. The only exceptions allowed are an underscore (_), an ampersand (&) (to add two or more codes in one target), and an exclamation mark (!) (for negative targ...

More functionality for the ADvendio sync We have added the following new features to our ADvendio sync: Targeting: Create targets for ADvendio in Adhese (see documentation) Frequency capping Capturing metadata Improved error messaging  ADvendio is a ...

In the sidebar you see the Activities icon. The icon will show a red dot  when a notification is available in activities. The dot will appear when: A booking created by the user is incomplete, and the booking will start in 2 days or less A creative+b...

Campaign manager: Activities Adhese's Campaign Manager UI has gained a new Activities feature that alerts the user when a booking, creative, or guaranteed campaign submitted by them is rejected or unapproved, and when the campaign is set to start within 2 day...

API Usage This page provides a high-level overview of the API and guidance on accessing, authenticating, and requesting support. It is intended as a reference point for developers and users who need to integrate with the API. Capabilities Data retrieval...

Campaign Manager: features SKUs can now be added to a creative. These IDs are stored as metadata and can be used to calculate Return on Advertising Spend (ROAS) when linked to company sales data. Campaign Manager: fixes and improvements Consiste...

When you select Auto as the delivery method on the booking screen, the Pacing Options option will appear. These options determine how many impressions of the booking will be delivered during the first half of the delivery period. There are four pacing optio...

When Auto is selected as the delivery method, an option will be visible called Auto delivery limits: If you select this option, you will see that the option to set a Delivery limit is greyed out and deactivated.: Auto Delivery Limits is a smarter deliver...

---- Campaign Manager: fixes and improvements The following issues have been resolved: Data in the reporting view did not show the data of the end date itself selected in the date picker Budget adjustments did not always update the pr...